Mehtap Yakut

Project Details

• The project was designed to translate Dietitian Mehtap Yakut’s professional approach and online nutrition services into a clear digital experience. About, programme package and consultation content are presented through a strong hierarchy, helping visitors understand the service and move toward a suitable programme. The visual language balances a personal brand with a professional sense of trust.
• Package details, success stories, books, media content, blog articles and frequently asked questions were connected through supportive user journeys. Responsive layouts and legible typography strengthen desktop and mobile use, while programme selection, secure payment and follow-up information remain visible. The result is a manageable, conversion-focused structure that guides visitors from content discovery toward an informed application.