Ruha Elektrik

Project Details

• The corporate web design project created for Ruha Elektrik aimed to present electrical products, solution areas and the brand approach through a clear digital experience. The structure considered the different needs of visitors who want to understand the company, explore product groups and find information related to electrical projects. Corporate communication and technical product discovery were brought together within an accessible content hierarchy.
• Product categories and solution areas were organised to help visitors reach relevant information through a shorter journey. Readable explanations and visual product presentation support technical content so different user profiles can review the pages more comfortably. A responsive interface, straightforward navigation and consistent components were designed to create a trustworthy experience across desktop and mobile devices. This page describes the scope of the user experience and web design work created for Ruha Elektrik; the distributorship relationship and service commitments in the previous copy were not carried into the revision because their current status requires separate verification.