What is SEO Consultancy? What to Consider When Getting an SEO Service?

Before deciding to get an SEO Consultancy, we need to understand what SEO is. SEO is the process of a website being adjusted according to the language of search engines. Although the definition seems very short, the necessary steps and studies for SEO can take a very long time. Especially if we consider that the relevant studies are regular, we should also say that the issue of SEO should not be closed in a single session. SEO should undergo regular procedures and the studies related to the website should continue without interruption.

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Stay Away from One-Time Consultancy

Many companies will offer you temporary services for a few days or a few months. First of all, you should know that the SEO process is not a study that can be completed in a few days. SEO must continue without interruption. It is necessary to establish an uninterrupted SEO infrastructure and ensure that it reaches target audiences, especially to support the development process of websites belonging to companies with an E-Commerce scope and other corporate structures.

Establishing the SEO Infrastructure

To make your website suitable for SEO, it is necessary to first check the necessary infrastructure and make the relevant adjustments. This process is the easy detection of your website by search engines like Google. You should not proceed to SEO processes without establishing this infrastructure.

Keyword-Based Development Planning

After your relevant infrastructure is established, your SEO Consultant should conduct all the research related to your website's sector and keyword-based studies. The keywords that your target audience users are looking for should be reported to you in a short time with detailed information. For you to rank higher in the keywords that users can use to enter your site and the types of searches they can make, all the details of the relevant studies from your consultant should be obtained; information on how long it will take to rank in which keywords should be received. To be able to target the target user audiences in the shortest possible time, the number of keywords used in search engines should be increased and appropriate SEO studies for each keyword should be started both on your site and through other necessary procedures. Remember that an SEO study is not just a study of a few days. The necessary steps to be able to rank in target keywords should be done meticulously, and even if the studies are reduced after you rank higher, they should be continued so that you do not drop immediately.

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Ask for References When Looking for an SEO Consultant

You should first check the references of the companies that will do your SEO Consultancy. After learning and researching how many companies they have consulted before, you should analyze whether they have worked with companies suitable for your target audiences and how healthy their studies are. By researching the target keywords of the reference sites, you can easily understand whether the sites that have been worked on before are successful. Research on which page and rank the keywords appear in search engines and observe the success of the SEO Consultant you will get service from.

Ask for Reports from the SEO Consultant

Ask them to prepare and present the necessary detailed reports for the site or sites you want to work on. Review the necessary steps for your site to rank one by one and express your opinion on the reports obtained in their presentations. Discuss the detailed analyzes about the necessary keyword applications, article writing stages and seo infrastructure for your site without making a quick decision.